Increase your chances of getting hired

A new trend has been set by employers in 2021 while selecting the employers. Job-seekers in 2021 have to think hard before they project their images on the employers

Developing a strong professional brand that is connected with the companies or industries where you want to work can significantly improve your chances of being hired.

You should expect that any recruiter you approach will conduct an online search of your qualifications, expertise, and interest in the industry, so you should have pillars in place to support your abilities, expertise, and passion.

Meanwhile, by branding yourself online through content and engagement, you may be able to attract a following of followers, including recruiters interested in your profile.

How do you go about establishing your brand? A three-step method is outlined below.

1. Develop your website and brand 

You’ll need a way to show off your previous work and current ideas if you want to establish yourself as an expert. A website or blog is the ideal platform for this.

A website is used by almost every organisation as a central tool for brand building. You should follow suit.

Don’t worry; nowadays, creating your website with a unique URL requires very little technical experience. People use Wix, SquareSpace, and WordPress.

Having your professional website has the advantage of allowing you to include a variety of content that is useful to employers. Furthermore, the site can be utilised as evidence of your abilities, such as technical know-how, design sense, and so on.

Having your website with a well-written CV and other important information can help you create a positive impact on the employers.

  2. Use social media to your advantage 

Social media also plays a vital role in your professional image, whether you want or not. Most of the employers select candidates after screening their social media pages.

Your social media profile may not be devoted to your professional field, but also make sure it does not hurt your chances of getting hired.

Make sure you have a clean online presence and an employer must get a clean and crisp image of the candidate after viewing their social media profiles.

Social media is the strongest platform that if used properly can take you to places you never dreamt of.

You can attach the links of your professional profiles like LinkedIn to impress the employer further more.

3. Engage elsewhere

When you have your website and an active social media presence will help you get noticed amongst recruiters.

If you are looking to reach greater heights you can look for other engaging options as well.

Make sure that more and more people are aware of your skills and expertise. The employer should know what all you have to offer that can be beneficial for your organization.

You can also go to industry networking events in your field. Don’t just attend! Make sure you are also participating with people and making new contacts.

You can also try to get published in industry publications, newspapers or online.              

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